Immediate Outlook
release time:
2024-10-15
While the northern hemisphere looks to fulfil commitments made this year, the global industry will have its eye on the 2025 marketing season. The next few months will bring clarity on the balance of forces between supply and demand, and how this affects price trends. There are, however, some features to production and consumption that are already becoming clear.
First, the global market is characterised by shortages. This will place suppliers in a stronger position next year than at the beginning of this year. Suppliers will be slower to make commitments for 2025 while buyers will already be seeking commitments. This will help sustain prices realised in 2024.
Second, global supply didn’t increase to the extent forecast. Adverse weather conditions played a major role in this outcome. It meant that the extent of shortages now experienced has come as a bit of a surprise. Global supply is expected to increase as recently planted orchards around the world mature and become fruit-bearing if forecasting is accurate. The improved producer prices experienced in 2024 will assist growers in orchard management and preparation for the 2025 crop—something that has been difficult for farmers in the prior seasons. This could assist in boosting yield and production in 2025.
Third, low prices in 2022 and 2023 have stimulated demand for macadamias in 2024. Along with this, there has been an acceleration in innovation and the development of value-added products containing macadamias. Even the US market, which has been flat in its demand for the past two years is showing signs of recovery. China’s own domestic demand is changing, resulting in increased demand by the food industry for macadamia kernel. China may well be the world’s largest NIS importer, but a greater percentage of Chinese consumers are no longer snacking on NIS. Instead, imported NIS is being locally processed to meet new demand for value-added products containing kernel. This could result in NIS prices remaining steady into 2025 despite growing demand while kernel prices rise. The urgency is growing for processors around the world to access high-quality NIS and then to develop sufficient capacity to process kernel and take advantage of market trends.
Reserving a greater proportion of growing supply in 2024/2025 to meet recovering global kernel demand will assist suppliers in maximising opportunities that lie ahead without losing important Chinese NIS orders. In all of this, the need to get quality and yield right is paramount.
Source:Internet
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